Consumers are endlessly surprised at how many small businesses still don’t have an online presence, or only offer a single landing webpage with minimal content a sole “under construction” image as content. This is not a “good” surprise however. Rather, it often means the difference between growing as a small …
Blogging for your business has become almost as important for your digital marketing efforts as having a website itself. What’s a blog? Quite simply it’s an area of your website to add regular postings, newsletters, special announcements, or any other newsworthy info. A blog is a great area of your …
Our modern society is fueled by “fast food mentality”, meaning that we often look for the fastest solutions and results possible for any given “hunger”. However, in business it is important to ensure your company is investing time and money for long enough so that the investment actually has time …
Google rankings have become an illusive holy grail for many businesses – big and small alike, and a lot of digital marketing companies will feed on your desire to be “#1 on Google”. But the truth is, is that it has become all but impossible to guarantee such a position. …
It would seem that Facebook is always adding new and improved marketing strategies to their social mogul, which is great as it helps to benefit you as a local business – so long as you have an active presence on Facebook. How To Reach More Local Customers on Facebook Facebook …
Value-based products and services are the only products and services that matter to most every consumer today. “What’s in it for me” has not lost it’s ring of truth, and anyone looking to your business will be immediately curious about why your company is worth choosing over another similar company. …
Effective digital marketing plays a pivotal role in attracting and maintaining your customer-base. Whether your email database is newly comprised of 12 people, or your Facebook business account is buzzing with a smaller crowd of 45 …a small audience is still a group worth marketing to…effectively. After all, 80% of …
The terminology used within social media outlets are not always comprised of readily used terms. So understanding the language is important in being able to fully harness and utilize these platforms successfully. Basic Twitter Terms Tweet = Post Retweet = Re-Posting a Tweet Trending Topics – topics many users are …
Utilizing Twitter is good business for, well – your business. But it requires time and attention to detail in order to maximize fully on the benefits it offers. So we want to help you with the basics of how to go about using it in the most efficient manner possible… …
Once your email subscribers have agreed to your subscription list, you have acquired a vital database of potential customers that should be utilized from every angle – without oversaturation. That is why it is important to segment your email subscription list on a monthly basis, as it will quickly give …
Capitalizing on your Facebook ads through your email subscriber list, is an excellent way to double your online marketing efforts. And although you don’t want to saturate your willing sign up audience with never-ending sales pitches, offering them targeted and helpful tidbits can have them eagerly waiting on your emails. …
Gone are the days of limited options and ways in which to advertise one’s business. Now, more than ever before, we have a plethora of options offered to us to form brand recognition, get sales promoted, and have a storefront seen without a potential customer even setting foot in the …